Monday, April 12, 2010

UK Labour Party learns by Boone Oakley's example

In our "Secrets to Nonprofit Video Success" post below, one tip offered was to emulate videos that have already proven themselves to be extremely successful on YouTube. That wasn't just a successful tip for nonprofits, as demonstrated by the United Kingdom Labour Party's latest effort, which bears a striking resemblance to the wildly creative and popular Boone Oakley video. Here are the two videos back to back:

Both videos leverage YouTube's Annotations feature, which allow users to insert interactive commentary into content and link to more information about a specific topic. You can add customized annotations to your next video by selecting "Edit Video" after it is uploaded.


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