Thursday, December 3, 2009

StillerStrong: Ben gives Lance a run for his money

Watch out, Lance. Ben Stiller is stealing your fundraising mojo...


This week, Stiller launched "StillerStrong," which is self-described as "stealing great ideas from other charities to build a school in Haiti." Hear from Stiller himself about this new project and his new headbands:


Even though the video itself is funny and well-done, what really impressed me was the neat and functional use of external annotations to drive action to various social networking and fundraising platforms. Looks like Livestrong may have some serious competition...check out www.stillerstrong.org for more information.

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